Our Team

Our diverse team, in addition to our advisors and network, are aligned to find, fund, and actively mentor companies that have demonstrated a compelling story for success.

Wendi McGowan-Ellis, Founding General Partner

  • Founder and Chief Executive Officer of General Partner, Cassandra Capital, LLC
  • Business Founder, 25+ years intra- and entrepreneurial experience, business formation, launch, growth and management experience, including: LifestyleFrisco.com and Wendistry.com
  • Savvy in identifying problems and workable solutions to business problems and challenges
  • Extensive background in business start-up, management, growth, strategy development, branding, marketing and digital advertising and strategy, e-commerce, and media relations
  • Management consultant to Fortune 10 firms, medium companies, and over 100 small businesses
  • Published author and sought-after panelist on topics such as:
    • the state of women in business
    • diversity in board representation
    • venture capital industry and women
    • digital strategy, branding, content strategy, digital multi-media, podcasting, video production, and mobile-first topics
  • Big 10 digital consulting: Accenture Interactive, Valtech, Brierley + Partners
  • Keiretsu North Texas founding member
  • Southwest Venture Forum member
  • Venture Dallas member

BA, Economics – The University of Texas, Austin

Independent Professional Advisors



Musgrove Law Firm, P.C.

  • 29+ years of experience serving as outside general counsel
  • Practice focused on general counsel representation, business and corporate transactions, mergers & acquisitions, investment transactions and intellectual property
  • Chair of Musgrove Law Firm Intellectual Property practice
  • Extensive intellectual property practice & experience: trademarks, copyrights, patents, trade secrets, e-commerce, business transaction & IP due diligence, registration, enforcement, cybersecurity, data protection, and data management

Investor Relations & Communications

Tailwater Capital

  • 20+ years internal / external corporate communications, public affairs, media relations, investor relations and communications
  • Corporate strategic planning
  • Communications and branding
  • 24/7 crisis management
  • Employee communications
  • Investor relations
  • Strong energy, ESG and corporate sustainability, and oil & gas background
  • “25 Most Influential Women in Energy” - 2023
  • “40 Under 40” by Oil & Gas Investor - 2019
  • “Top Women in Oil & Gas Industry in North Texas” – 2017

Accounting / VCFO

Peters, Johnson, Staley & Co, PLLC, Certified Public Accountants

  • CPA
  • 18+ years accounting, commercial banking, insurance, finance, tax planning, and business advisory services
  • Partners with businesses to provide financial and strategic positions
  • Virtual CFO / CPA 
  • Strong agricultural financial background
  • Extensive business advisory, tax planning, and other high-level accounting services practice experience
  • Extensive experience with company stock and assets sales / purchases and merger & acquisition transactions